Meet the Board

  • Executive Director, Los Alamos MainStreet and Creative District

    Hailing from Denver, Jacquelyn previously worked as a curator for the Denver International Airport Art Program and the Emmanuel Gallery at the University of Colorado at Denver. Prior to that, she worked as a public art administrator for Creative Colorado (Colorado’s State Arts Agency) and the City of Denver.  Through her business as an independent arts and project management consultant, Jacquelyn’s experience as an arts administrator brought together artists, the community, businesses, and local government.  Organizing events, exhibitions, and public art projects are her specialty. 

    After relocating to Los Alamos in 2018 with her husband and three children, Connolly joined several boards and organizations to learn more about the community and get involved locally. A graduate of the 2023 Los Alamos Leadership Class Currently.

Close-up of a woman with light skin, medium-length wavy blonde hair, and blue eyes, smiling slightly, wearing a black top and a patterned orange, black, and beige jacket, with a beaded necklace, indoors with a white brick wall and window in the background.

  • Executive Director, Tucumcari MainStreet

    Connie is the executive director for Tucumcari MainStreet where she is dedicated to strengthening existing businesses, fostering entrepreneurship, and drawing people to the MainStreet District. Before being appointed Main Street Director, Connie spent 12 years in the financial industry as a loan processor and was an ICBA Certified Compliance Officer. This background has given her a unique perspective on small business needs.

    She served as Secretary of NMCMSC from 2022 - Jan, 2025

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  • Executive Director, Taos MainStreet

    Charles is the Director for Taos MainStreet and a nonprofit and business professional with over 20 years of experience. He provides visionary leadership for the revitalization of the Historic Plaza District and works to ensure its an inclusive, vibrant civic space, for residents and visitors of all ages. A graduate of UNM and a proud Lobo, he returned to his hometown in 2018 where he lives with his wife and two children. He is honored to be able to serve his community in his position and serves his community on the Parks and Rec Advisory Board, the Destination Stewardship Network, and as a coach in multiple youth sports leagues. He enthusiastically serves as Treasurer for the New Mexico Coalition of MainStreet Communities in order to help highlight the work of MainStreet with the legislature and strengthen MainStreet programs across the state.

    Charles served his 1st Term as Treasurer from 2022 - Jan. 2025

  • Lynette Keeth was born and raised in Clayton, New Mexico, and has a deep-rooted passion for her community and its future. With more than 20 years of banking experience, she joined CUCEDP in July 2022 as Executive Director. Since then, she has worked to support local businesses, strengthen community partnerships, and promote economic growth throughout Clayton and Union County.


    As both a business owner since 2005 and an active community leader, Lynette brings a diverse professional background and strong understanding of small-town values and entrepreneurship. Her dedication to preserving local traditions while encouraging progress continues to guide her work and vision for the community.


    In her spare time, Lynette enjoys cooking, golfing, camping, and spending quality time with her family and friends.

  • Executive Director, Belen Downtown Historic Partnership

    Rhona has been the Executive Director of the Belen Historic Downtown Partnership since February 2013.  Rhona prides herself that her family has been in Belen since 1767 and live on a Spanish Land Grant and live along with many of her family on the land grant.  She has enjoyed working on many projects around the beautiful downtown in Belen and looks forward to working with the Coalition to strengthen the collaborations and partnerships with legislators,  New Mexico MainStreet managers and Revitalization Specialists on upcoming projects and programs.  She has been married to her high school sweetheart Rudy for 47 years and is blessed with three children and eight grandkids. 

Legislative Committee

Jacquelyn Connolly · Committee Chair

Charles Whitson, Taos · Sharla Lefkowitz-Oberg, Silver City · Jeffery Steward, Las Cruces

Communication Committee

VACANT , Committee Chair

Strategic Planning Committee

Charles Whitson Committee Chair

Jacquelyn Connolly, Los Alamos · VACANT

Scholarship Committee

Connie Loveland, Committee Chair

Lisa Pellegrino-Spear, Clovis · Rhona Espinoza, Belen